Have you heard of Command?
I guess not..but you most probably have heard of the name 3M. Command is actually one of the products under 3M. It is more commonly known for its strong hooks.
We are tasked to create awareness for this poster strips of command. And, we came up with this creative theme : Always behind you.
As in, physically, Command is always behind your pretty posters and frames. And, it is always behind you, supporting you.
Isn't it a nice theme? haha
think for a moment pls..
the answer..
what does the following pictures/poster mean to you?
In case you did not notice, the wall is still clean though the size of the picture/poster changes. =)
In general, each of the posters are part of your growing up cycle..
The above 2 ads is one part of our BIG idea : Always behind you
And, to our amazement, we won the FIRST RUNNER UP in this Command Marketing Competition! All our hard work and efforts paid off!
Great teamwork is one of the key factor. Each one of us is committed to the project by contributing to the best of each ones strength.
All in all, it has been a great learning experience with practical usage of marketing.
Hooray~~
Monday, November 19, 2007
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